CollectID Transforms Into ZATAP

In a bold and revolutionary move, the world's leading "phygital" platform collectID officially announces its evolution into ZATAP, which was first launched in September of this year as the company's brand-new app and consumer-facing brand. The strategic decision to completely move to ZATAP in both business and consumer operations is a sign of the company's dedication to revolutionizing the brand-consumer interaction landscape and bringing unparalleled joy to users through seamless connectivity between the digital and physical worlds.




David Geisser, CEO and co-founder of collectID, expresses his enthusiasm for the company's evolution, stating, "From our inception in the year 2018 to verify physical items in the digital realm, collectID has grown into something much more substantial. The company's goal is to build a brand that brings joy to customers and is a reflection of our innovative approach to creating physical products. This journey has been possible thanks to our dedicated team and partners and we're looking forward to seeing the positive effects ZATAP can have on users and businesses."



Businesses one tap away from Your Customers



While the company's B2B operations continued under the collectID name following the announcement of ZATAP at the end of September, these operations are now set to transition to operate as part of the ZATAP Business umbrella. This transition reinforces ZATAP's commitment to create a unique platform for brands to engage with their consumers like never before. The technology assures authenticity of the product and transforms every product into a compelling storyteller, forging stronger bonds with customers.



The most important component of ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following functions:




Content Management System: Dynamically Add Content, Run Campaigns



Data & Insights: CRM to Track Product Interactions and User Engagement




Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API




Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code




Support Services: Customer Support for End Users, Strategy Consulting, Assistance in Content Production and Marketing Execution





ZATAP is set to establish the industry standard for phygital, shaping a future where products not only authenticate but also excite. Geisser adds, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."


Consumers Just One Tap Away From the ZATAP Experience


ZATAP gives consumers an experience that is revolutionary. The application enables them to not just authenticate their products but also get absorbed in the stories and experiences each product offers.



Features of Owning a ZATAP Product:



Digital meets Physical: ZATAP connects the physical and digital worlds, providing customers with an immersive experience where customers have access to exclusive content, http://www.tcythg.edu.vn/protect/?https://collectid.io/collectid-introduces-zatap/ offers as well as rewards and utilize their services in the digital dimension (i.e. videos games).




The Authentication System: The application boasts a cutting-edge authentication method that utilizes ZATAP's own proprietary technology. This system, powered by a combination with encrypted NFC tags and blockchain, ensures the highest security available in the marketplace, allowing users to verify whether they're buying genuine products without hesitation.




Ticketing: Products may be used to obtain tickets to events and special events, leveraging the power of a ticket to gain access only.







About ZATAP



ZATAP is a cutting-edge Product Cloud Platform that redefines the way that consumers interact with their favorite brands. Their mission is to delight customers by connecting physical goods with the digital realm, creating an immersive phygital experience for both fans and consumers. With headquarters in Switzerland and New York City, ZATAP works with businesses globally including Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.