CollectID Evolves Into ZATAP

In a bold, transformative move, the world's leading "phygital" platform collectID officially announces its evolution into ZATAP, which was first launched in September as the company's new app and brand for consumers. This shift in strategy to fully move to ZATAP in both business and end-consumer operations underscores the company's commitment to revolutionizing the brand-consumer interaction landscape and bringing unparalleled joy for users with seamless integration between the digital and https://sitrx.com/user/plothat6 physical worlds.




David Geisser, CEO and co-founder of collectID David Geisser, co-founder and CEO of collectID, expresses his excitement for the company's growth and says, "From our inception in 2018 to authenticate physical products in the digital realm, collectID has grown into something far more significant. We are now working to build a brand that is a source of joy for users and matches our unique approach to creating physical products. This journey has been achieved thanks to our committed team and our partners, and we are eager to see the positive effects ZATAP has on users and businesses."



Businesses: One Tap Away from Your Customers



While the company's B2B operations continued under the collectID name following the announcement of ZATAP on September 1, they will be operating within ZATAP Business. ZATAP Business brand. This transition reinforces ZATAP's commitment to create a unique platform for brands to interact with their customers like never before. The technology assures authenticity of the product and turns every product into an engaging storyteller, creating stronger bonds with customers.



The major part of ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following features:




Content Management System: Dynamically Add Content, Run Campaigns



Data & Insights: CRM to Track Product Interactions and User Engagement




Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API




Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code




Support Services Helping Customers for End Users Strategy Consulting, Help with Content Production and Marketing Execution





ZATAP is set to establish the standard for phygital products in the market and is paving the way for a future in which products not only authenticate but also attract. Geisser states, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."


Consumers: One Tap Away from the ZATAP Experience


ZATAP gives consumers a revolutionary experience. The application enables them to not only authenticate their products but also get absorbed in the stories and experiences that each product provides.



Features of Owning a ZATAP Product:



Digital Meets Physical ZATAP connects physical and digital worlds, offering users an immersive experience in which customers can unlock unique content and offers and rewards, and also use their products in the digital dimension (i.e. video games).




Authentication System: The app offers a revolutionary authentication method that utilizes ZATAP's own proprietary technology. The system, which is built on a combination of secure NFC tags and blockchain, guarantees the highest security level available on the market, allowing users to verify the authenticity of their merchandise with confidence.




Tickets: These products can be used to obtain tickets to events or special events, using the power of a product for exclusive access.







About ZATAP



ZATAP is a cutting-edge Product Cloud Platform that redefines how consumers interact to their favourite brands. Their mission is to create a positive experience for people by connecting physical goods with the digital world, creating an immersive phygital experience for both fans and consumers. ZATAP has offices in Switzerland and New York City, ZATAP is a partner for global companies like Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.